Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
Heck, if we were there, we’d be laying on that heated floor, too! 🙂
We bet that floor feels fabulous! Enjoy!
Nice! I think it should be mandatory to build houses with heated floors – MOL!
Happy Wordless Wednesday. You are all so cute having a relaxing day on the heated floor. We wish we had this two days ago. It was really cold after the snow. Thanks for the share. Have a great day.
Mind if I join you?
We wish we had a heated floor, that sounds great ! Purrs
Y’all got the purrfect comfy cozy going on!
Aw, so precious. I know your peeps take great care of you. As it should be.
Thank you for joining the Wordless Wednesday Blog Hop.
Have a purrfect Wordless Wednesday. My best to your peeps. ♥
Gotta get the warms!
total lee awesum foto guyz !!! ♥♥ 🙂
So cute. My tuxedo kitty is sleeping. Sleeping on a heated floor sounds great.
A heated floor sounds wonderful. I’d like to join the Kitties Blue! 😆
What a line-up! I just bet that heated floor is FABULOUS in this icky cold weather!
Hugs, Teddy
I wish I had a heated floor!
A heated kitchen floor? Lucky!