Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
Happy belated Halloween! I am sorry I’ve not had a chance to comment. Comments will be sparse over the next few weeks too. I will be reading, but its hard to comment from my tablet. Mom is taking her first vacation in 20 years and is leaving me and her computer at home.
Purrs
Marv
What a great garphic. 🙂
Happy Halloween, sweet pals! Here’s hoping you got more treats than tricks!
Happy Halloween to all you cuties! XO
Just love your Halloween tree. Wishing everyone at your place a very Happy Halloween. Hope you got lots of treats and no tricks.
What a cool graphic ! Happy Halloween ! Purrs
Happy Howloween guys!
Wishing mew a spooktacular evening ~ MUWAHAHAHAHAHAHAHA!
The B Team xox
Wowee! A Meowloween Tree! That is a fun way to catabrate this spooky day!
guyz…we stopped bye ta say HI but dinna see ya any wear !
well, heerz two a happee howl o ween any way 😉 ♥♥
Coolio graphic!
Happy Halloween!
Love the Halloween tree on this spooky day!
Wow, awesome scary tree of cats! I bet yous had fun climbing that high!
Love Laser & McLaren
Happy Halloween!
The Florida Furkids with bazillion smoochies and tons of love to Mau from Allie
You all look Spooktacular! Happy Halloween!
It’s a cat tree. It’s Janet’s cats in a tree. So adorable.
Have a purrfect Halloween and Wordless Wednesday. My best to your peeps. ♥
Spooky cool! Happy Halloween from all of us!
That’s so adorable and clever! 😸
VERY COOL!!! Have a wickedly fun MEOWLOWEEN!!
Hugs, Teddy the Goblin
Happy Halloween!